In today’s globally competitive business world, it’s a never-ending “big data” battle for organizations to effectively identify and target their existing and prospective consumers. The most effective marketers are constantly striving to reach, or at least profile, their exact customers, keeping them happy and coming back for more products and services. With the advent and increasing popularity of social-media platforms, product managers are often involved in a two-way dialogu

Many cinema industry insiders are familiar with Ballantyne Strong and its diversified business offerings.

“Recliner seating has been game-changing for the cinema industry and we feel there is a significant amount of runway ahead,” says VIP’s chie